SLERS began as a personal culinary endeavor in 1969 when Fely Pelaez learned to prepare deliciously smoked country hams in her home in Del Monte, Bukidnon. That year family and friends bought her ham for Noche Buena (Christmas Dinner).

The ham became so popular, the hobby became a cottage industry and later a family corporation. SLERS is an acronym of her children’s names.

The success of SLERS as an industry leader is the result of giving customers the highest quality hams and gourmet meats – along with unmatched customer service. Our goal is to exceed your expectations.

The first to bring the classic American-style ham to Cagayan de Oro (and the Philippines), SLERS Industries is a family-owned enterprise that has definitely come a long way from its humble beginnings as a kitchen-based ham business. Today, it is a multi-product enterprise and the SLERS brand has become a household name.

Two empowered women are responsible for the success and growth of SLERS: Ofelia “Fely” Cosin Pelaez, the school teacher who perfected the process of making American-style ham and then made a successful business from it; and her daughter, Mercedes “Litlit” Pelaez Mejia, who established modern systems and diversified the business to turn it into the multi-product enterprise that it is today. Here, you will get to learn of their stories…